Representation of gender in Wong Kar Wais movies Essay Example

Representation of gender in Wong Kar Wais movies Paper Men, who are masculine, physically strong, aggressive, intellectual, active, in dependent, production and rational; Women, who are feminine, weak, submissive, passive, dependent, consumption and emotional. Such gender stereotypes of male and female had deeply rooted in our society and had became a hegemonic definitions between men and women. The hegemonic definitions of Men and Women are more explicit in movies. There are traditional gender roles in movies, especially in main-stream commercial movies, male characters are usually strong, powerful, tough, dominate (female) and heroic; while female characters are usually being- rotected, weak, femme fatale and desire for love and romantic. These traditional gender representations on screen have been generally accepted / accustomed by audiences. Hence, producers and directors tend to follow the gender stereotypes of male and female, no matter they are producing / directing a rom-com, martial film, tragedy or cop-robber film. In this article, Im going to look into Wong Kar Wais movies, which categorized as alternative, and find out hows the differences and similarities in gender representation between his film and other commercial, main- stream movies. Firstly, I want to state some similarities in gender representation between Wongs movies and main-stream movies. Something very interesting is women are always femme-fatale in Wongs movies. Maybe they have no intention to make troubles, but hey are really mentally / physically destructive to men in his movies. We will write a custom essay sample on Representation of gender in Wong Kar Wais movies specifically for you for only $16.38 $13.9/page Order now We will write a custom essay sample on Representation of gender in Wong Kar Wais movies specifically for you FOR ONLY $16.38 $13.9/page Hire Writer We will write a custom essay sample on Representation of gender in Wong Kar Wais movies specifically for you FOR ONLY $16.38 $13.9/page Hire Writer For example, in the movie Fallen Angels, the female agent (Michelle Reis) employed by the hired killer Wong Chi Ming (Leon Lai) is obviously a femme-fatale to himself. In the movie, the killer tried avoid to meet or even have connection with his agent because e thinks they could no longer to keep on their partnership if theres any relationship or friendship between them. The agent played by Michelle Reis is totally invisible in the killers life. Before killer Wong Chi Ming meet his agent, he completes every mission assigned by her excellently. However, once the killer meet his beautiful female agent, death comes and knock his door. Hes attracted by his agent and want to terminate his business relationship with the agent. She asks him to kill someone as a parting favor, but Wong Chi Ming turns the hit into a suicide mission and died. Perhaps the pretty agent doesnt mean to make her partner die, but she is obviously a femme fatale in Wong Chi Mings destiny. Other than Fallen Angels, women also acted as femme fatale or trouble-maker in his movies. For example, in the 2 stories of ChungKing Express, 2 cops are lost themselves and deeply hurt after dumped by their girlfriends. In this film, both of the cops 223 (Takeshi Kaneshiro) and 633 (Tony Leung) fell into lovesick after broke up. Cop 223 became a man without his soul and started to addict to canned-pineapples after his girlfriend left. He was hurt by his ex-girlfriend and even cannot thinking logically. He drunk himself, call his old classmates with no reason, run in the rain, meet stranger in bar all of this action mean he has got troubles in his mind and these troubles was caused by his girlfriend. In the second part of the film, Cop 633 also hurt by his girl, he started to talk with Dolls, towel, soap etc. n his house, he lost his sense and just like Cop 223, many crazy thinking blow up in his mind. In this film, women play the role of trouble- maker again that make 2 men become the victim in love and suffer from lovesick caused by women. In Happy Together, a love story about 2 men, we can also see the emme fatale, troublemaker image of women. There is heres no female character in this film, howe ver, Ho Po Wing (Leslie Cheung) is playing the female role in the romance between Lai Yiu Fai and him. In this film, we can see Ho Po Wing is totally rely on his boyfriend Lai Yiu Fai and caused a lot of troubles to him. Ho spent all of Lais money that Lai cannot return to Hong Kong. Ho betrays Lai in love again and again. In the early part of the film, Ho and Lai failed to go Iguazu Fall and lost their way due to Ho Po Wings mistakes. However, in the late part, after Ho left Lai, Lai Yiu Fai travel to Iguazu Fall alone and he could arrive the Fall at last. If you compare this 2 scene, you would find that female played the role of troublemaker again. Except the image of femme fatale, something in Wong Kar Wais films is quite similar to those main-stream movies. That is women are always act as homemakers or helpers for men. In Fallen Angel, killer Wong Chi Mings female agent find business for him and make decision for him. She decides who will be killed, how, where and when. She also go to his apartment and do housework for him when hes not there. In Chungking Express, Faye (Faye Wong) get the key of Cop 633s partment and break into 633s flat while hes away. She cleans 633s flat and redecorated with new bedspreads, new clothes, new toiletries, new food. Faye even drugs 633s bottled water to make sure he gets to sleep. Both killers agent and Faye are playing the tradition role of women as homemaker and helper for men. However, they are doing these works for non-traditional purposes. Traditionally, women are stereotyped as housewives. They do housework and other things for men just because of responsible. But both the killers agent and Faye are not clean and decorate their mens flats because they have to act like housewives. They do housework for men in the purposes of fulfil their suspicions and satisfying themselves rather than acquiescing to the role of the stereotypical homemaker and be a home maid for men. Other than the those similarities mentioned above, we can find some differences in gender representation between Wong Kar Wais films and other main-stream movies. One of those differences is the representation of men. In Wong Kar Wais films, men are no hero or even weak behind their muscular body. In Fallen Angels, killer Wong Chi Ming claims to have become a contract killer because he is lazy and likes to ave others make decisions for him, so he is not presented as a hero. We never know why any of Chi-Mings victims are marked for death, he takes others life because its his job. He kills people just because he completes his duty, like post officer deliver letters, but no relation to any sense of heroism. Moreover, Wong Chi Ming fails to complete his mission and being shot down at last. The scene of Wong killed in action is totally violate to the tradition of heroism that hero are never defeated. So, Wong Chi Ming is not hero but a normal person like you and me. In Chungking Express, weakness of men is more clearly shown. Both 223 and 633 are Cop and they are traditionally supposed to physically and also mentally strong. However, we cant see Cop 223 and 633 act like hero to stop crimes and maintain law and order in the movie. Instead, we can see hows their weak image after deeply hurt by their girls. 223 forces himself to eat a can of pineapple everyday and talk to his dog to release his anxiety, while 633 hugs and chat with his dolls, dreams of his ex-girlfriend will come back soon. All these action shown men can be weak or even weaker than women sometimes. Such weak image of men is far different from the tradition which men hould be tough in physically also mentally. On the contrary, women in Wong Kar Wais films were tough, independent, free-spirited, calm, cool and usually less emotional than men. The most typical example in Wongs film is the drug smuggler (Brigitte Lin) in Chungking Express. Shes in cool style that blonde-wigged, wears long coat, and sun-glasses, always with a gun in her purse. She keeps calm when she is chasing by people want to kill her and shoots down her master and also those drug couriers who double-crossed her. She is actually playing the role of hero and presenting heroism which traditionally played by men. Women in Wong Kar Wais film act active and can say to be aggressive in many aspects, especially in love. Women usually be the active side in romance. They dare to get close to guys they liked and no fear to take action to attract mens attention. Maybe people may think that Wong Kar Wai presents women in this way just because following the traditional patriarchal ideology and fulfilling what men wanted (women play the active role in love) and have no different to the main-steam films. But in my point of view, women be active in love means they are liberated, freed in love. In Wongs movies, women no longer wait for mens love, they are not products on shelf and wait for someone to pick them up. They have rights and freedom to choose, to approach those guys they loved. For example, in Chungking Express, Faye loved Cop 633 from her first sight on him. She doesnt wait for 633 put attention on her, instead, she decides to break into his flat to discover him. She cleans and wander in his flat everyday in order to fulfil her romantic feeling on him. One more example, Baby (Karen Mok) in the Fallen Angels seduces Wong Chi Ming into a sexual relationship. I dont think its presenting the idea of patriarchal, but presenting an idea that women can be active in love or even sex. In opposition, Men are more passive than women. No matter Lai Yiu Fai in Happy Together and Chow Mo Wan in In the Mood for Love, they choose to keep their feeling of love inside instead of tell the person they like. Lai Yiu Fai has special feeling to his co- worker Chang (Chang Zhen), but he chooses not to tell him and let him leave. Similarly, Chow Mo Wan fall in love to his neighborhood Su Li Zhen (Maggie Cheung). But he chooses not to tell how deep he loves her and keep it as secret. To avoid get involve between Su and her husband, Chow leaves Hong Kong and mine his secret (his love to Su) in the tree hole. Obviously, men and womens roles of love in Wongs movies are quite different from other films. In conclusion, gender representation of men and women in Wong Kar Wais films have no bias any side. Neither men nor women are superior to each other. However, binary opposition between two sex is always played in Wongs films. Rivalry between men and women is always the main theme of his stories. We can see mind games between two sex in his films, each of them compete for control, regulate and dominate its other.

Chupa Chups Company Example

Chupa Chups Company Example Chupa Chups Company – Case Study Example The Chupa Chups company case study The main strategic decisions include the decision to change Company from the initial "Granja Asturias" to Chupa Chups. This decision made sense after the proprietor of the Lollipop product acquired the previous company, because the initial Company name did not have a good reputation due to financial problems. Another major decision was the sole acquisition of the former company by the proprietor of the product, Enric Bernat, after the investors were not willing to invest in the new product that he proposed (Chupa Chups, 2012:n.p.). The expansion of the company started with Europe, where it first expanded to Spain, France and Germany in the 1960s, and then the USA later in 1967 (Chupa Chups, 2012:n.p.). This was followed by Asia in the late 1960s and early 1970s, where the first Lollipop product was availed in the Japan market, then followed by Indonesia, Malaysia, and then Australia (). Japan was surprised to find a Spaniard selling sweet on a chop stick. In the 1980s, the company ventured into Europe and North America markets, while the company expanded more to Asia in the 1990s, venturing into countries like South Korea and China. The company applied the joint venture strategy as the mode of entry into foreign markets, where it partnered with local companies for the production of the product, for example in France and also in China, where Tatagum Company produced the company’s product (Chupa Chups, 2012:n.p.). Another expansion strategy was exporting; where the company exported its products to the market it had not established a production facility. After entering into the market, the company changed the strategy overtime, eventually applying the localization strategy, where they build production facilities and made the company function as a local company. In the developed countries, the company applied the joint venture strategy by partnering with local companies for production of its product within the countries, wh ile in the underdeveloped and developing countries, the company used the exporting strategy. The company learnt from its mistakes and changed the wooden stick with plastic stick, which would be easier to process (Chupa Chups, 2012:n.p.). The knowledge of the different flavors, colors and packaging that suited different markets was essential marketing technology that kept evolving over time, which helped the company to meet the tastes and preferences of different international markets. ReferenceChupa Chups. (2012). History. Retrieved March 15, 2014 from chupachups.com/history.html

Information Technology and The Environment Research Paper

Information Technology and The Environment - Research Paper Example The public conscious concerning the issues of environment have risen so as to respond to the scientific research and the increasing media reporting on the environmental threats and global warming. In business, the sustainability of the environment is a vital section of the movement to corporate social responsibility. On the side of the policy, laws of environment that are new, targets, and regulations have been set at all governmental levels. To date, the environment is high on the firms agenda, non-government organisations, governments and consumers. The possibility of strong international and national commitment in reducing the emission of greenhouse gas and obtain the required goals of environment will establish pressure of finding ways of achieving huge efficiency in the energy usage while maintaining the growth of the economy. The global warming threat is closely associated to the challenges of energy security and the increasing cost of energy, as the emissions of GHG are highly correlated in the use of energy. This makes the environmental convergence, economic interests and security of the environment to increase. In the community of information systems, the concept of sustainability became a significant issue in the aspects of reducing the direct impacts of the environment and the use of information technology. The efficiency of energy in data and hardware centres progresses towards a huge attention deal, provided the ability of reducing the emissions and low costs of energy. Another issue of concern in the environment is the recycling of the electronic waste. In the industry of information and technology, major companies of hardware advocate for the environmental friendly design elimination and reusability of chemicals that are toxic. In this regard, there are reported studies that have notably been explored in the field of environment and information technology. Zadok